We are facing unprecedented challenges in the midst of the COVID-19 pandemic. Many states are imposing lockdowns in which all non-essential businesses are closing their doors including your dental practice. You have been ordered to cease operations until further notice. So what good could possibly come of all of this doom and gloom and government-mandated downtime? How about the wholesale improvement of your practice? A perpetual optimist, I try to seek out the silver lining in all situations. That’s why I believe that this is the perfect opportunity to really improve your dental practice by conducting a SWOT analysis. Follow along with me as I explain how to make the most of an otherwise frustrating experience in the life of your practice.