If you’re trying to build a business that’s valuable, to whom is it valuable? Do you want to improve your business for yourself? Your family? Employees? Customers? Why does improving your business even matter? Well, it may not matter if you want to close it and walk away from it down the road. However, if you want to sell your business in the future, then building value in your company matters a great deal. Ultimately, the quantitative and qualitative value of your business will determine how much a buyer will pay you for your business. Your final customer will be your business’s buyer. Therefore, you must make your business attractive to them. But how do you do that? Well, I’m going to give you the list of 6 aspects that business buyers look for when assessing a company.